Podcast Sessions
Text versions of group sessions where participants work through real website conversion problems together.
What consultants actually review when they audit a low-converting website
A plain look at what website conversion consultants focus on when they first audit a site, and what kind of problems they typically find.
How a conversion consultation actually runs and how to get the most from it
A practical overview of how a website conversion consultation works, what you need to prepare, and how to read the recommendations you receive.
Patterns that appear repeatedly in small business site audits and what gets done about them
An inside look at the most frequent issues found during website conversion audits for small business sites, and how they typically get addressed.
How sessions work
Each session starts with one participant's real page — a checkout flow, a landing, a product description — and the group works through what's blocking visitors from converting.
Participants contribute observations, share what they've tested on their own sites, and the facilitator keeps the discussion grounded in what's measurable. Sessions run 90 minutes with structured rounds of feedback.
New episode transcripts are published after each live session. Leave your email and we'll notify you when the next one goes up — no other messages.